A typography treatment for the BACVA (Boston Area Convention and Visitors Association) Poster to encourage vacationers to visit the historic city. The type was created as a 3d CGI element and photographically composited over shots of the shoe topers. Several variations of this were created for a campaign that stretched over several years. studioMiguel was responsible for created of all assets once the initial sketch was submitted. Photography, compositing and cgi asset creation.